About Specialty Shop
Flashy Wordmark

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SPECIALTY FLASHLIGHT STORE / WORDMARK

The wordmark was created to show a beam of light, because no matter what type of innovative flashlight you buy, it will always light things up. The thick sans serif typeface gives an innovative feel because of the condensed letterforms.

Flashy Stationery

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SPECIALTY FLASHLIGHT STORE / STATIONERY

The wordmark is applied to the pieces in a way that resembles light from a flashlight. Type goes over the wordmark for a transparent look.

Flashy Advertisements

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SPECIALTY FLASHLIGHT STORE / ADVERTISEMENTS

These newspaper advertisements feature one product from one of the three main sections: Hobby, Utility, and Security.

Flashy Packaging

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SPECIALTY FLASHLIGHT STORE / PACKAGING

A customer peels a tag off the wall next to the flashlight they want to purchase,and brings it to an employee who swipes their card. The packaging matches the section of the store the customer bought the flashlight from.

Flashy Website Interface

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SPECIALTY FLASHLIGHT STORE / WEBSITE INTERFACE

If the user skips the intoductory quiz, they are brought to a featured flashlight section. From here they can go back and take the quiz, or go to one of the three main sections of the store.